diff --git a/web/typo3conf/ext/ep_theme/Configuration/TypoScript/constants.txt b/web/typo3conf/ext/ep_theme/Configuration/TypoScript/constants.txt
index 41ab8112..51fe308f 100644
--- a/web/typo3conf/ext/ep_theme/Configuration/TypoScript/constants.txt
+++ b/web/typo3conf/ext/ep_theme/Configuration/TypoScript/constants.txt
@@ -82,6 +82,10 @@ plugin.tx_eptheme {
 		instagramUrl =
 		# cat=eptheme/100/130; type=string; label=Youtube URL
 		youtubeUrl =
+		# cat=eptheme/100/140; type=string; label=Facebook ViewContent 'product uid'
+		facebookViewContentProductUid =
+		# cat=eptheme/100/150; type=string; label=Facebook ViewContent 'name internal'
+		facebookViewContentNameInternal =
 
 		# cat=eptheme; type=string; label=Slider storage PID
 		sliderStoragePid =
diff --git a/web/typo3conf/ext/ep_theme/Configuration/TypoScript/setup.txt b/web/typo3conf/ext/ep_theme/Configuration/TypoScript/setup.txt
index 157f968a..5e5be1ca 100644
--- a/web/typo3conf/ext/ep_theme/Configuration/TypoScript/setup.txt
+++ b/web/typo3conf/ext/ep_theme/Configuration/TypoScript/setup.txt
@@ -88,6 +88,10 @@ plugin.tx_eptheme {
         germanPageUid = {$plugin.tx_eptheme.settings.germanPageUid}
         conceptsPageUid = {$plugin.tx_eptheme.settings.conceptsPageUid}
         myEpApiBaseUrl = {$plugin.tx_eptheme.settings.myEpApiBaseUrl}
+        facebookViewContentValues {
+            productUid = {$plugin.tx_eptheme.settings.facebookViewContentProductUid}
+            nameInternal = {$plugin.tx_eptheme.settings.facebookViewContentNameInternal}
+        }
     }
     view {
         templateRootPaths.0 = EXT:ep_theme/Resources/Private/Templates
diff --git a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/FrontpageEvent.html b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/FrontpageEvent.html
index 32683d3d..bfda6efe 100644
--- a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/FrontpageEvent.html
+++ b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/FrontpageEvent.html
@@ -4,7 +4,7 @@
       xmlns:f="http://typo3.org/ns/fluid/ViewHelpers">
 
     <f:render partial="GoogleTagManager" arguments="{googleTagManagerId: settings.googleTagManagerId}"/>
-    <f:render partial="FacebookPixelCode"/>
+    <f:render partial="FacebookPixelCode" arguments="{viewContent: settings.facebookViewContentValues}"/>
     <div id="app">
         <f:render partial="Topnav" arguments="{_all}"/>
         <f:render partial="Mainnav" section="Mainnav" arguments="{_all}"/>
diff --git a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarLeftEvent.html b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarLeftEvent.html
index 9c370ace..17715913 100644
--- a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarLeftEvent.html
+++ b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarLeftEvent.html
@@ -4,7 +4,7 @@
       xmlns:f="http://typo3.org/ns/fluid/ViewHelpers">
 
     <f:render partial="GoogleTagManager" arguments="{googleTagManagerId: settings.googleTagManagerId}"/>
-    <f:render partial="FacebookPixelCode"/>
+    <f:render partial="FacebookPixelCode" arguments="{viewContent: settings.facebookViewContentValues}"/>
     <div id="app">
         <f:render partial="Topnav" arguments="{_all}"/>
         <f:render partial="Mainnav" section="Mainnav" arguments="{_all}"/>
diff --git a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarRightEvent.html b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarRightEvent.html
index 7db010ed..f7257c7e 100644
--- a/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarRightEvent.html
+++ b/web/typo3conf/ext/ep_theme/Resources/Private/Layouts/Page/SubpageSidebarRightEvent.html
@@ -4,7 +4,7 @@
       xmlns:f="http://typo3.org/ns/fluid/ViewHelpers">
 
     <f:render partial="GoogleTagManager" arguments="{googleTagManagerId: settings.googleTagManagerId}"/>
-    <f:render partial="FacebookPixelCode"/>
+    <f:render partial="FacebookPixelCode" arguments="{viewContent: settings.facebookViewContentValues}"/>
     <div id="app">
         <f:render partial="Topnav" arguments="{_all}"/>
         <f:render partial="Mainnav" section="Mainnav" arguments="{_all}"/>
diff --git a/web/typo3conf/ext/ep_theme/Resources/Private/Partials/FacebookPixelCode.html b/web/typo3conf/ext/ep_theme/Resources/Private/Partials/FacebookPixelCode.html
index 1f61d8d5..3e4fc647 100644
--- a/web/typo3conf/ext/ep_theme/Resources/Private/Partials/FacebookPixelCode.html
+++ b/web/typo3conf/ext/ep_theme/Resources/Private/Partials/FacebookPixelCode.html
@@ -1,3 +1,4 @@
+{namespace v=FluidTYPO3\Vhs\ViewHelpers}
 <!-- Facebook Pixel Code -->
 <script>
     !function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?
@@ -7,6 +8,10 @@
             document,'script','https://connect.facebook.net/en_US/fbevents.js');
 
     fbq('init', '1669863793235509');
-    fbq('track', "PageView");</script>
+    fbq('track', 'PageView');
+    <f:if condition="{viewContent.productUid} && {viewContent.nameInternal}">
+        fbq('track', 'ViewContent', '{viewContent -> v:format.json.encode() -> f:format.raw()}');
+    </f:if>
+</script>
 <noscript><img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1669863793235509&ev=PageView&noscript=1"/></noscript>
 <!-- End Facebook Pixel Code -->